ChannelPro LIVE: Dallas

Wednesday, 9 October 2024 3:30 PM - Thursday, 10 October 2024 5:00 PM CDT

2590 Lyndon B Johnson Freeway, Dallas, Texas, 75234, United States

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Sale ends on 10/09/2024

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Wednesday, 9 October 2024 3:30 PM - Thursday, 10 October 2024 5:00 PM CDT

Renaissance Dallas North Hotel, 2590 Lyndon B Johnson Freeway, Dallas, Texas, 75234, United States.


ChannelPro LIVE: Dallas is a free IT channel event for MSPs and channel partners looking to grow their business.

Featuring expanded networking time with world-class vendors and your MSP peers, exclusive deals, prizes, and fast-paced educational sessions, ChannelPro LIVE: Dallas is a must-attend event for MSPs, VARs and channel partners looking to build profitable partnerships and accelerate revenue.  


OCTOBER 9 - Sessions start at 3:30pm

How MSPs can win the hearts (and wallets) of Non-Profits

Non-profits are a little different than for-profit businesses, in terms of their technology needs, financial goals, and even the language they speak. Engaging with them takes a thoughtful, carefully tailored approach. But once you’ve won their trust the opportunities are vast. Join non-profit expert Rosene Johnson as she shares:

  • practical advice for addressing common non-profit pain points
  • advice for fostering stronger relationships with non-profit leaders
  • ways to win more business and unlock more recurring revenue

Strategic Networking Exclusively for IT Pros: MSP Matchmaker

Unleash the power of strategic connections at our matchmaking network session. Attendees will be categorized based on their #1 need coming into ChannelPro LIVE. Then we'll connect you with an expert coach and MSP peers with complementary goals.

  • Trying to acquire an MSP? We'll put you in a peer conversation with MSPs seeking to sell.
  • Hoping to get more industry friends and referral business? We'll facilitate those conversations.
  • Want to build a better vendor portfolio? Our experts will walk you through how to achieve that.

Welcome Cocktail Reception in the Exhibit Hall


OCTOBER 10 - Networking Breakfast 8:30am | Sessions start at 9:30am

Brand New Ways to Use AI to Improve Your MSP

In this dynamic session, we unveil six powerful ways AI can propel your MSP business forward, providing immediate and lasting impacts.Discover how to drive business growth by automating workflows, harnessing AI-driven analytics, addressing client issues quickly and proactively, producing pro-quality marketing content, and more!  

Don't miss this opportunity to explore the tangible benefits of AI acceleration, empowering your MSP with the tools to thrive in a dynamic and competitive landscape. 

The Secrets to Onboarding Clients Successfully

Client onboarding is a critical process that sets the tone for a successful and enduring client relationship. This session is dedicated to helping you succeed at the art of efficient onboarding, ensuring a smooth progression from prospect to satisfied client.We’ll share best practices, help you set expectations and goals, and talk in-depth about the documentation and compliance process. 

Our experts are ready to share their experiences with mitigating risk while establishing enduring relationships with new custom

Product & Services Expo Luncheon

Now is the time for you to connect with dozens of channel vendors under one roof! Many attendees consider this the highlight of our events – your chance to meet with the vendors who make your success possible. See product demos, learn about show specials, get updates on partner programs that can offer you training, marketing, financing and more. These conversations will save you money while making you money.

Selling Up! Powerful Strategies for Winning Bigger Accounts

Some IT services companies are happy to sell to the smallest of SMB companies. But for many, up-market is the place to be. In this informative session, we'll share expert guidance on making a leap in customer weight class. Learn what mid-size orgs are looking for, how to get them to sign on the dotted line, and ways to continually impress them once you've won their business. 

Embrace your opportunity to become the next great MSP for businesses of 50-1000 seats! 

How NOT to Get Fired by Your Clients

Join us for "How NOT to Get Fired by Your Clients," a crucial guide to avoiding the top reasons MSPs lose business. Learn how to: enhance helpdesk support for client satisfaction, streamline billing, sharpen project estimates to align with client expectations, and cultivate professionalism within your team. 

Our experts will share strategies and experiences to help you prevent client frustration, improve retention, and secure your business's future. This is a golden opportunity for MSPs to refine their operations and safeguard their client relationships.



Cancellation policy

If you reserve a hotel room, your reservation confirmation number will be sent to you one week before the show. If you do not attend the event at all and do not send us an email of your cancellation by Oct. 3, 2024, your reservation fee will not be refunded.
Please email us at if you need to modify or cancel your registration or hotel reservation.


ChannelPro Events

The ChannelPro Network is a media company providing targeted business and technology information for IT decision makers and channel partners. Via its websites, live events and quarterly special reports, The ChannelPro Network delivers expert opinion, analysis, news, product reviews, and advice for IT decision makers and channel partners. Perspectives from partners, vendors, distributors, and analysts are spotlighted daily.

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